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you are > Dental Health Articles > Dentists urged to go online to reach dental care patients

Dentists urged to go online to reach dental care patients
Updated: 12/5/2008 11:25:38 AM

Dentists urged to go online to reach dental care patients Many Americans would like to communicate about their dental care using the internet, according to new research.

A study conducted by Sesame Communications has found that patients prefer to make appointments for dental care online, as well as using a computer to communicate with their dentist and make dental care payments.

In addition, people tend to associate tech-savvy dentists with top-quality and technologically advanced dental care, the report suggested.

"Patients are demanding online access and interaction on their terms," commented Frith Maier of Sesame Communications. "Doctors risk being left behind unless they get online."

The survey of more than 23,000 dental patients found that email was preferred by respondents by a margin of 3 to 1, compared with telephone calls.

Some 80 percent of patients said they would be comfortable paying for dental care over the internet - with four in 10 saying they would prefer to do so.

A number of dentists have already embraced current internet technology to reach patients. The American Dental Association, for example, offers some video web content on its website.

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