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you are here: DentalPlans.com > Dental Health Articles > Business > Get Great Graphic Design on a Budget
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Updated: 11/13/2008 10:00:15 AM |
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 (ARA) - The famous Nike swoosh, Coca Cola's red and white logo and McDonald's golden arches -- when it comes to building business brand identity, an image really is worth a thousand words.
But you don't need the budget of a corporate giant to build your small business' brand identity with logos, business cards, Web sites and other graphic elements. You just need to know where to look to find a pool of talented designers who are willing to compete for your business as if you were a corporate giant. And you need to know how to communicate effectively with the designer to get the best results.
You could go with an ordinary freelance Web site that allows you to bid out your project and receive multiple quotes. Or you could take your search to the next level at crowdSPRING.com, where you post your project and freelancers from a pool of 8,500 compete for your business by submitting actual designs, rather than just bids.
The team of creative experts at crowdSPRING.com offers a few suggestions for talking points to use when hiring and dealing with designers online:
1. Write a strong project brief. A strong description of your project not only gives designers a clear vision of what you want, it can spur their enthusiasm and creativity for your project.
2. Keep an open mind. You may have a vision of your project, but don't limit yourself by excluding other options.
3. Set a fair value for your project. If you price your project competitively, you'll draw the best designers. Lowball your price and you'll get what you pay for.
4. Give constructive feedback. Design is a process and communication from you will help your designer better meet your needs.
Start your search online at www.crowdSPRING.com. While you can find plenty of talent pool Web sites online, most operate by allowing you to post your project and receive bids from designers. You wind up choosing a bid - often the lowest - and committing to a designer based on their past work, and not on how they'll manage your project.
crowdSPRING takes the process to the next level by securing you multiple custom designs to choose from, not just multiple bids to consider.
You decide how much you have to spend on your project - whether it's Web site design, logo creation or some other graphic design need. Then, you pay crowdSPRING for the project up front, post your specifics on the site and sit back and wait for the designs to come in. The site guarantees you at least 25 designs from its pool of 8,500 plus designers around the world. The average number of designs submitted for any one project is 67.
The pay up-front policy ensures you never pay a dime more than you wanted to spend. Plus, it draws more designers to your project because they can be certain they'll get paid for their work if you choose their design.
Acting as a facilitator for your project, crowdSPRING handles payment details with the designers and even provides you with a free legal contract to protect you as a buyer of services.
Start building your brand identity today. Go to www.crowdSPRING.com, where your project will reach a pool of over 8,500 designers and is guaranteed to receive at least 25 different designs.
Copyright © 2008, ARAnet, Inc.
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